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About the Author

Bob Biesterfeld — President, North American Surface Transportation

Bob Biesterfeld joined C.H. Robinson in 1999 and was named president of North American truckload in Winter of 2015. In his current role, Bob has responsibility for C.H. Robinson's strategic direction of North American truckload services, which includes carrier management, encompassing van, temperature control, and flatbed. In addition, Bob has oversight of standard operating procedures, quality standards, as well as alignment of carrier pricing and bid management to organizational sales and account management strategies. Previously, Bob served as vice president of sourcing and temperature controlled transportation services. In addition to his role at C.H. Robinson, Bob sits on the Produce Marketing Associations floral committee and is a member of the United Fresh Wholesaler/Distributor board. Bob holds a bachelor’s degree from Winona State University.

Balancing Technology and Process to Maintain Your Cold Chain

Cold Chain

Maintaining a cold chain is a science, especially in today’s global market. There are numerous factors that must be considered at all times to secure the integrity of the temperature sensitive products being transported. Successful cold chains require planning, communication, and the right technology at every step of the journey. » Read More